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The Secret Formula On How To Grow Your Podcast Show

Monday, August 22, 2022

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The Secret Formula On How To Grow Your Podcast Show

You’re trying to grow your business by using social media but you’re not seeing the results you want. You’ve been told to post regularly, use hashtags, and run paid ads but it’s not working.

A secret formula that you might need to learn is Visibility Growth Hacking. It is a little-known strategy that top podcasters are using to get in front of their ideal clients. With this strategy, you can get the visibility, engagement, and leads you've been wanting. If you implement this strategy, you might see that your podcast listenership will double or even triple. Visibility growth hacking is all about knowing who your ideal client is and going where they are.

Here are the 3 steps you need to follow to increased visibility, more engaged followers, and more leads:

1. Find out where your ideal client hangs out online

To find out where your ideal customer hangs out online, you'll need to do some research to figure out which platforms they're using and what type of content they're interested in. Once you have a good understanding of that, you can start to participate in conversations and engage with them on a deeper level. This will help you to get on their radar and start to build a relationship with them.

When you're trying to figure out where your ideal customer hangs out online, it's important to look at more than just the obvious choices. For example, if you're selling products for businesses, LinkedIn may be a great place to start. But don't forget to also look at niche forums and other places where your target market congregates.

The key is to find places where your ideal customer is already talking about their needs and pain points. This is where you can really start to add value and position yourself as a trusted resource. By engaging with your ideal customers on their own turf, you'll be able to build relationships and trust much more easily.

2. Learn how to engage with them in a genuine way

In order to engage with your target audience in a genuine way, you need to find out where they hang out online and what kinds of things they are interested in. Once you have a good understanding of this, you can start joining in on conversations and sharing your own valuable content with them. It's important to remember that you're not just there to promote yourself – you want to build a real connection with these people and help them out however you can. By taking the time to genuinely engage with them, you'll be much more likely to convert them into fans and customers.

Another great way to engage with your target audience is to collaborate with other businesses or influencers that they already follow and trust. This can help you reach a whole new group of potential customers and followers who may not have otherwise heard of you.

It's also important to keep your content fresh and relevant to your audience. If they see that you're constantly putting out new and interesting content, they're much more likely to stick around and keep coming back for more. So make sure to keep them updated on your latest products, services, and blog posts.

3. Lead them to your content

In order to lead your ideal client to your content, you will need to engage with them in relevant online communities. This could mean commenting on their posts, participating in discussions, or even messaging them directly. The key is to be genuine and build a connection with them, so that they are more likely to check out your content. You may also want to consider partnering with or mentioning thought leaders that your ideal client follows, as this can help to get you on their radar.

If you want to get your ideal client to see your content, you have to go where they are. This means engaging with them in relevant online communities. This could be done by commenting on their posts, participating in discussions, or even messaging them directly. The key is to be genuine and build a connection with them, so that they are more likely to check out your content. You may also want to consider partnering with or mentioning thought leaders that your ideal client follows, as this can help to get you on their radar.

When you're trying to lead your ideal client to your content, it's important to be strategic about where you engage with them. This means finding the online communities where they are most active and spending time there. The goal is to build a connection with them so that they see you as a trusted source of information. If you can get endorsements from thought leaders they follow, that will also help them to take notice of your content.

The secret formula to social media success for podcasters is visibility growth hacking. With this strategy, you can get in front of your ideal clients, build relationships with them, and lead them to your content. By taking the time to engage with your target audience in a genuine way, you'll be much more likely to convert them into fans and customers.

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Deirdre Tshien

CEO Of Capsho and Host of Grow My Podcast Show

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